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The Most In-Demand Freelance Skills You Can Start A Small Business With

Have you ever thought about starting a small business? 

Now, in that process, how did you come up with ideas for what to offer as an entrepreneur

That question is something that a lot of people struggle with, which is what makes entrepreneurship such a challenge. On top of trying to avoid all the tell-take mistakes of bad entrepreneurs, you must also try to figure out what you want to offer people -- even before figuring out how to differentiate yourself from the multitude of other people trying to do the same thing as you -- to become a successful entrepreneur. 

Here are three ideas for the most in-demand freelance skills to use as the basis of your small business.

1. Social Media Management

Since 2017, the number of active users across social media platforms has boomed from 2.796 billion to 4.48 billion (2021). Accordingly, more and more businesses are finding it a necessity to build social media teams or hire people to spearhead social media management activities for their company. This reality opens up a clear window of opportunity for entrepreneurs because, as more people require services in this area, it increases the viability of this skill as a basis for a small business.  

2. Web Design

We are shifting further and further online. That’s a fact. More now than ever, businesses need to create and perfect an online presence in order to achieve true success. Appropriately, web design skills are becoming increasingly important for companies to master and this fact will in-turn further open the doors for specialists in this area to capitalize on our new reality to the benefit of their small businesses. Web design for mobile devices, for laptops, for computers and for tablets are all areas where a keen entrepreneurial mindset can take advantage and create a prosperous small business.

website design

3. Search Engine Optimization (SEO)

In much the same breath as the above section on web design, society’s increasing shift to the online world boosts the demand and desire for people with superior skills in the realm of SEO. As we become more “online” as a society, it will become increasingly important that a business’ online presence is perfected. Therefore, businesses will need to hire specialists who have a deep understanding about how to capitalize on the systems employed by Google, YouTube and other prominent search engines in order to obtain top-of-mind recognition from consumers. Accordingly, SEO skills are another great starting point for an entrepreneurial venture.  


Alright, so that’s all for this blog. 

We apologize if this blog is a little too short for your liking but this list is only three items long, so it’s not even close to being kind of exhaustive. This speaks to our point about research and planning as it relates to entrepreneurship, because success as an entrepreneur is predicated on capitalizing on your skills but also finding a skill to market that people want to use you for. As we usually suggest to anyone reading this blog, please use our written content as a simple springboard into the world of being an entrepreneur. 

With that said, if you are reading this blog as a parent with a child in grades one through nine and you want them to get a jumpstart on learning about entrepreneurship beyond written words on a webpage, we encourage you to check out Explorer Hop's entrepreneurship programs. In these nationally and internationally-acclaimed lessons and courses, we take kids through topics from operations and marketing to finance and sales, teaching them all about the basics and intricacies of entrepreneurship at an age-appropriate level. On top of that, our programs have actually helped launch 40+ real kid-businesses to date, which have raised over $45,000 for various charities so who knows… maybe your child will be the next one to launch their kid-business with our help. 

Visit our website and sign up today!

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